Listen, Feel, Transform

Crafting unforgettable audio moments

CLICK PLAY TO HEAR VIDEO WITH SOUND

Unleashing Audio Brilliance

{"songs":[{"title":"&quot;JOE CRASH KELLEY AIRCHECK&quot;&nbsp;-&nbsp;12-21 25 NOW FM AIRCHECK</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_6948664357208.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/12-21-25-now-fm-aircheck", "cartUrl":"", "more_info":"&quot;Companionship is the one thing radio offers that no other content medium can provide. That\u2019s why I prepare first to be a good companion on the air every day\u2014someone listeners can ride with, laugh with, and feel understood by\u2014then I bring the rest.\r\n\r\nFrom there, I focus on finding entertaining ways to spotlight what\u2019s happening locally and framing bigger, not-so-local stories in a way that feels personal and relatable to the people listening right here. Radio is still one of the last truly local mediums, so every show has to reflect the personality of the community while making the rest of the world feel like it actually matters in their day.&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_694865a681883.png"},{"title":"&quot;Joe Crash Kelley&quot;&nbsp;-&nbsp;Production Demo</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_69068ced987b7.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/production-demo", "cartUrl":"", "more_info":"&quot;I can create any voice you are looking for to represent your brand.  I read your copy and let AI put it with my inflection and pacing and emotion into the voice you choose.  Powerful Sonic branding for your client.  Remember all demos free unless your client buys, so let me do a spec spot for you today&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69068cf4a018d.png"},{"title":"&quot;Joe Crash Kelley&quot;&nbsp;-&nbsp;Production Demo Joe Crash Voiced</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_690685ef1f924.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/production-demo-joe-crash-voiced", "cartUrl":"", "more_info":"&quot;Spots I produeced in my own voice&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69068675a6d90.png"},{"title":"&quot;CRASH KELLEY NATIONAL AVOCADO DAY AIRCHECK&quot;&nbsp;-&nbsp;NATIONAL AVOCADO DAY</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_6945827cea337.mp3", "howl":null, "pageUrl":"", "cartUrl":"", "more_info":"&quot;&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69458500121a2.png"},{"title":"&quot;Jingle Demo 1 Crash Kelley&quot;&nbsp;-&nbsp;Jingle Demo 1- Crash Kelley</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_690661332eceb.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/jingle-demo-1-crash-kelley", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/10-6-new-jingle-demo", "more_info":"&quot;A fast-paced mix of high-energy jingles and brand hooks designed to grab attention and stick in your audience\u2019s head. Each melody is original, each voice real \u2014 all enhanced with the latest tech to deliver instant impact and infinite adaptability.&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69066146362e2.png"},{"title":"&quot;Joe Crash Kelley&quot;&nbsp;-&nbsp;October 2025 Long Jingle Demo</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_69066b1b3ddfd.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/october-2025-long-jingle-demo", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/10-6-long-jingle-demo", "more_info":"&quot;A lot of different style and businesses represented.  All melodies written by Joe &amp;quot;Crash&amp;quot; Kelley enhanced by AI&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69066b53a2fa4.png"},{"title":"&quot;Crash Joe Kelley&quot;&nbsp;-&nbsp;Sasser Premiere Outdoors August 2025</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_69068bb01f077.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/sasser-premiere-outdoors-august-2025", "cartUrl":"", "more_info":"&quot;I can custom create a voice to represent your brand that fits perfectly and compose music beds that enhance your sonic branding.&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69068c5a725ba.png"},{"title":"&quot;Joe Crash Kelley&quot;&nbsp;-&nbsp;ROCK 103 ALBANY AIRCHECK</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_690bf5bd878cb.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/rock-103-albany-aircheck", "cartUrl":"", "more_info":"&quot;As an Operations Director of a 5 station cluster, I&amp;#039;m often called upon to fill-in on stations with differing formats.  Here I am back on Classic Rock&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_690bff271cb8c.png"},{"title":"&quot;Jingle Demo 1 Crash Kelley&quot;&nbsp;-&nbsp;Jingle Demo 1- Crash Kelley - Copy</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_690661332eceb.mp3", "howl":null, "pageUrl":"/aircheck-and-production-demos/jingle-demo-1-crash-kelley-copy", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/10-6-new-jingle-demo", "more_info":"&quot;A fast-paced mix of high-energy jingles and brand hooks designed to grab attention and stick in your audience\u2019s head. Each melody is original, each voice real \u2014 all enhanced with the latest tech to deliver instant impact and infinite adaptability.&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_69066146362e2.png"}]}

All

Radio Broadcasting

You Can't Consolidate Human Connection

An inside look at how radio downsizing cost the industry its most valuable asset—human connection—and how quality and creativity can help rebuild it.

The Real Reason Your Ads Aren’t Working — And the Fix No One Else Will Tell You.

Great creative isn’t expensive anymore — but ignoring it is. Here’s why memorable audio wins, and how AI tools are helping radio and digital advertisers get major-market results on small-market budgets.

AI Didn’t Replace the Producer—It Supercharged Them

“AI Voices in Radio: What the Research Really Says (and Doesn’t Say)”

What the latest research on AI voices for radio says,and DOESN'T say.

“The Future of Radio Won’t Be Robot DJs — It’ll Be Smarter Humans.”

Stop Complaining, Start Creating: How Your Market Can Sound Big Again

Radio sales are down — but not everywhere. Some teams are winning by leaning into digital, creative storytelling, and AI-powered production that delivers network-quality sound for small-market budgets. Here’s how I’m helping radio take its creative power back.

This is The Only Cutback Local Radio Needs Today

Local radio stations today face numerous challenges, but they continue to serve as essential community connectors. This article examines the significance of local radio's unique ability to deliver tailored content, emphasizing the importance of focusing on enhancing quality and engagement over unnecessary reductions in its services.

The Encouragers: The Radio Rally Podcast

Since 2020, I have been the producer for Loyd Ford's incredible podcast featuring radio pros telling their stories in real time. True heros of our industry, these podcasts showcase industry leaders in a one-on-one conversation. These are what Rock Star Radio Pros sound like. This podcast is a true reflection of our industry today.

This Week's Guest: : Steve Jones
President of Stingray Radio, Professional Keynote Speaker & Author Of Marketing Books Brand Like A Rockstar & Start You Up, Toronto, Ontario, Canada

Contact Joe “Crash” Kelley for Jingles for radio or business with one one-hour
turnaround. Check out Sonicattention.com or email joecrashkelley1@gmail.com

{"songs":[{"title":"&quot;Joe Browning Producer of Loyd Ford The Encouragers&quot;&nbsp;-&nbsp;1-11-2026 THE ENCOURAGERS THE RADIO RALLY</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_696408b786def.mp3", "howl":null, "pageUrl":"/the-radio-rally-podcast-1/1-11-2026-the-encouragers-the-radio-rally", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/1-11-2026-the-encouragers", "more_info":"&quot;What A Rock Star Radio Pro Sounds Likes Like.\r\nToday&amp;#039;s Guest: Steve Jones President of Stingray Radio, Professional Keynote Speaker &amp;amp; Author Of Marketing Books Brand Like A Rockstar &amp;amp; Start You Up, Toronto\r\nContact Joe \u201cCrash\u201d Kelley for Jingles for radio or business with one one-hour\r\nturnaround.  Check out Sonicattention.com  or email joecrashkelley1@gmail.com&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_696408b6e4547.jpg"},{"title":"&quot;JOE BROWNING PRODUCER OF THE ENCOURAGERS THE RADIO RALLY PODCAST&quot;&nbsp;-&nbsp;The Encouragers The Radio Rally Podcast 1-4-2026</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_695abf0a6087d.mp3", "howl":null, "pageUrl":"/the-radio-rally-podcast-1/the-encouragers-the-radio-rally-podcast-1-4-2026", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/1-4-2026-the-encouragers-audio", "more_info":"&quot;What A Rock Star Radio Pro Sounds Likes Like.\r\nToday&amp;#039;s Guest: Larry Rosin, EVP at SSRS (and past president of Edison Research). \r\nContact Joe \u201cCrash\u201d Kelley for Jingles for radio or business with one one-hour\r\nturnaround.  Check out Sonicattention.com  or email joecrashkelley1@gmail.com&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_695abf127a59a.jpg"},{"title":"&quot;THE ENCOURAGERS THE RADIO RALLY PODCAST 12-21-2025&quot;&nbsp;-&nbsp;GUEST:  RECECCA VERDUGO</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_694819069f6fe.mp3", "howl":null, "pageUrl":"/the-radio-rally-podcast-1/guest-rececca-verdugo", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/12-21-2025-the-encouragers", "more_info":"&quot;What A Rock Star Radio Pro Sounds Likes Like.\r\nToday&amp;#039;s Guest: &amp;gt; --&amp;gt; Rebecca Verdugo, morning show host &amp;amp; program director 102.3 Proclaim FM (WPOS) Northwest Ohio and Southeast Michigan (Toledo) \r\nContact Joe \u201cCrash\u201d Kelley for Jingles for radio or business with one one-hour\r\nturnaround.  Check out Sonicattention.com  or email joecrashkelley1@gmail.com&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_6948190fb6ca0.jpg"},{"title":"&quot;12-14-2025 THE ENCOURAGERS&quot;&nbsp;-&nbsp;LOYD FORD /JOE &quot;CRASH&quot; KELLEY PRODUCER</a>", "file":"https://files.cdn-files-a.com/uploads/11348169/normal_693f42f0ca378.mp3", "howl":null, "pageUrl":"/the-radio-rally-podcast-1/loyd-ford-joe-crash-kelley-producer", "cartUrl":"https://soundcloud.com/joseph-browning-185891037/12-14-2025-the-encouragers", "more_info":"&quot;What A Rock Star Radio Pro Sounds Likes Like.\r\nToday&amp;#039;s Guest: &amp;gt; --&amp;gt; Kyle Alexander, Operations Manager, WCFT, WRBG, WNNA, WHNA, WHLM-AM, WBWX-AM, WLYC-AM, 7 Mountains Media, Selinsgrove\/Bloomsburg\/Williamsport \r\nContact Joe \u201cCrash\u201d Kelley for Jingles for radio or business with one one-hour\r\nturnaround.  Check out Sonicattention.com  or email joecrashkelley1@gmail.com&quot;", "image":"https://files.cdn-files-a.com/uploads/11348169/100_693f42de8fd35.jpg"}]}

DEMOS THAT SELL

We believe great audio sells itself—so we let it. I’ll create a custom spec spot or jingle for your business absolutely free. You don’t pay a dime unless your client buys it.That means no risk, no upfront cost, and no gimmicks—just results. My goal is to make every piece sound so good it practically closes the deal for you. And when it does, my rates stay affordable so your profit margins stay strong.From catchy jingles to full-production commercials, I deliver sound that moves people and makes you money.

Radio Voice Tracking

Sound like your station — only better. I offer custom voice tracking for any format, written and voiced by a seasoned radio pro who knows how to connect with listeners. Each track is then enhanced with cutting-edge AI tools to give it that polished, on-brand sound that fits your station’s personality and format. From Country to Classic Rock, Hot AC to Urban, I create a voice that feels local, real, and ready to win your next ratings book.

Business/Radio Branding

Your brand deserves more than background noise — it deserves a sound identity. I create custom jingles and sonic branding that make your station or business unforgettable. My process is different: every melody, lyric, and voiceover starts with human creativity, then I use AI as a tool to enhance what I’ve already crafted — never to replace it. The result? Emotion-driven, broadcast-ready audio that connects, converts, and gives you a sound that truly wins.

Radio and Business Imaging And Commercial Production

Radio & Business Commercials + Imaging Why sound ordinary when you can sound unforgettable? Every brand deserves its own signature sound — not a one-size-fits-all voice. I create a custom voice for every client, uniquely crafted with real human emotion, authentic connection, and the polish of cutting-edge technology. This fusion of creativity and innovation gives your brand an instant advantage and infinite adaptability — whether it’s a radio imaging campaign, a business jingle, or a full-scale commercial production. I don’t just make ads. I build audio that connects, converts, and stays stuck in your listener’s head.

Podcast Production

Comprehensive services for producing, editing, and optimizing podcasts for all platforms. Proud producer of Loyd Ford's "The Encouragers: The Radio Rally Podcast"

I had the pleasure of working with Joe at Townsquare Media where he was our Director of Content. I cannot begin to say enough about Joe and the quality of his work. He is the most dedicated and highly professional person, and his skill set is unparalleled. He brings an enthusiam and creativity to any team and I highly recommend Joe, he is 5 stars on all levels!
A'lisa Denny
Market President/CEO at Townsquare Media
A'lisa Denny Linkedin

It's my pleasure to get to work with you! You are so very talented.
Dallas Stevens
Ad Agency Owner/CEO

"The jingles and the way Joe encourages you and your team to use them with clients can turn into tens of thousands of fresh dollars for your radio clusters. This is already happening. Smart sellers are using SonicAttention.com, too. It's too good of a resource to leave on the sidelines. Don't leave money on the table." -
Loyd Ford, Rainmaker Pathway Consulting Works
Rainmaker Pathway Consulting Works
Rainmaker Pathway Consulting Works

5511 Parkcrest Drive, Austin, TX, USA

+1-4782848148
joecrashkelley1@gmail.com
Whenever Our Clients Need Us

Located In Albany, GA USA, but providing services worldwide

Listen, Feel, Transform

Crafting unforgettable audio moments

CLICK PLAY TO HEAR VIDEO WITH SOUND

Aircheck and Production Demos

Video Demos

Articles

All

Radio Broadcasting

Articles

You Can't Consolidate Human Connection

The Real Reason Your Ads Aren’t Working — And the Fix No One Else Will Tell You.

AI Didn’t Replace the Producer—It Supercharged Them

“AI Voices in Radio: What the Research Really Says (and Doesn’t Say)”

“The Future of Radio Won’t Be Robot DJs — It’ll Be Smarter Humans.”

Stop Complaining, Start Creating: How Your Market Can Sound Big Again

This is The Only Cutback Local Radio Needs Today

Services

Radio Voice Tracking

Business/Radio Branding

Radio and Business Imaging And Commercial Production

Podcast Production

Testimonials

Contact

Listen, Feel, Transform

Crafting unforgettable audio momentsCLICK PLAY TO HEAR VIDEO WITH SOUND

Aircheck and Production Demos

Video Demos

Articles

All

Radio Broadcasting

Articles

You Can't Consolidate Human Connection

The Real Reason Your Ads Aren’t Working — And the Fix No One Else Will Tell You.

AI Didn’t Replace the Producer—It Supercharged Them

“AI Voices in Radio: What the Research Really Says (and Doesn’t Say)”

“The Future of Radio Won’t Be Robot DJs — It’ll Be Smarter Humans.”

Stop Complaining, Start Creating: How Your Market Can Sound Big Again

This is The Only Cutback Local Radio Needs Today

Services

Radio Voice Tracking

Business/Radio Branding

Radio and Business Imaging And Commercial Production

Podcast Production

Testimonials

Contact

Crafting unforgettable audio moments

CLICK PLAY TO HEAR VIDEO WITH SOUND